8/30/2010

Panerai History Time Lines


To "large surface" features of Panerai, in recent years can be said that the international community as a very popular watch brands. Trace the history of Panerai, founder back in 1860, Guido Panerai fling been dedicated to manufacturing, to provide the Italian Navy with precision instruments and precise compass-based; the early 20th century, Guido Panerai in Florence opened a watch shop, and get Rolex and Patek Philippe's duly authorized distribution.


In the long-term production of torpedo launchers dedicated automatic light machine calculator, aiming devices, depth gauge, compass, or underwater detonation devices and other precision instruments timer under the experience, Panerai in 1936 only to watch the official launch of the first, which wristwatch with Rolex movement, manufactured by the Italian navy commission. In 1938, Panerai Radiomir watch produced by the Royal Navy, became a permanent exclusive Italian products, this watch of the Italian Navy and the world a profound impact on both the altar watch; because at that time the Italian Navy is to use only watch and Germany join forces blow the Allies, a tremendous and unique waterproof, leading legible dial lock and waterproof design of military diving watches was born.

Early in 1950, Panerai Panerai Luminor watches introduced to supplement the Radiomir Panerai functional deficiencies in the waterproof function, Panerai used on the chain can lead close to the case of the special lever device, can significantly reduce water vapor penetration case, and has registered trademarks; use in fluorescence in the function of tritium to provide, no longer need to radium paint. As for the Italian Navy, Panerai watch has the exclusive right, the average consumer is difficult to see style, but like Sylvester Stallone, Arnold Schwarzenegger and other Hollywood stars are very large surface of the watch love, where Xi Weisi Stallone also in 1995 and commissioned to design a limited edition Panerai Luminor Marina watch, named Slytech, watch back engraved Stallone's signature, and in the movie "Daylight million set fire" in the wearing, so Panerai fame .

In 1997, Panerai was acquired by Richemont, Panerai also able to enter the international market, in the control of production and marketing positioning strategy, Panerai immediately swept the globe; Today, Panerai watch is no longer a unique position to replace other brands, same time to "large surface" leading the current watch trends in the rapid evolution of the occasion, also followed the traditional characteristics, can be said that no one can match his.

Events

1860

Giovanni Panerai (1825-1897) was the founder of Panerai family business, he set up in Florence, Ponte alle Grazie Watch Workshop, and the most respected and well-known Swiss watch factory set up interaction.

Giovanni - Panerai later, his son inherited his father Leon Francesco.

1890-1900

Giovanni Panerai of the Sun Ancient Duo - Panerai (Guido Panerai) (1873-1934 year) to expand the business scope of the family business, to join the production of precision instruments, of the Italian Royal Navy designated supplier .
1915-1918

Italian Royal Navy in the First World War, Panerai produced using precision instruments, including a night attack gun sight of the luminous device, timing device, depth gauge, and to help high-speed torpedo boats (MAS) launched torpedoes Machinery calculator.

1934

Giuseppe and Maria inherited the ancient Guido Panerai of the father. Maria is responsible for operating "Orologeria Svizzera" Watch Workshop, Gisele will continue to cooperate with the Italian Royal Navy, to provide specialized underwater equipment, flashlight, wrist, wrist compass and depth measurement between instruments. Radiomir and Luminor series watch the birth of the future, efforts should be attributed to Gisele.

1938

Produced for the Italian Navy official Panerai Radiomir watch, extra large cushion-shaped case (diameter 47 mm), and the case welded strap loop connected with screw crown, luminous dial can be clearly demonstrated in the dark underwater time, hand mixing with Rolex movement. Wide leather strap with holes made of smooth, extended size clothing designed for diving.

1943

Panerai introduced the first prototype of an exclusive watch models Mare Nostrum, is designed for the Navy officer's watches. Only excellent work all the reasons for war, only in the prototype models, and have not officially come out. Radiomir The crown protection device has a good fixed effects, so watch to dive 200 meters deep in the invention was very outstanding.

1949

For the patented Panerai Luminor, Luminor quality is mainly tritium luminous material, taken from the representative plant in 1910 to 1915 developed Radiomir.

Radiomir and Luminor watches in the name of two, is from the two inventions.

1980

Panerai designed to withstand a pressure of 1,000 meters undersea watch.

1997

Vendome Group's (the current Richemont Group) will be included in Panerai's, take over the watch factory of watch, compass, flashlight and measuring the depth of the production. Watch the introduction of new products began to once again raise the quality of production, originally earmarked for the Italian Navy's watch, since the launch of the global market, increasingly show a significant international status.

Prototype case for titanium alloy sheet made with a mechanical automatic movement refining, rubber strap, dial and pointer mounted qualitative vial containing tritium, a luminous effect.

2000

Panerai Luminor Submersible 1000 meters design professional diving watch, fully in line with the Swiss watch industry standard (NIHS) diving watch specifications, can withstand pressure of 1,000 meters of seabed.

Surface of 5.1 mm thick sapphire crystal glass, case thickness of 3 mm, with a dedicated helium decompression valve.

2002

Panerai in 2002 to open boutiques in Hong Kong, for the first time to establish a foothold in Asia. Set up shop in the prosperous shopping area in Central, in the world gathered at the Prince's Building brand shop floor. Panerai boutique customers from different countries, including the watch enthusiasts and collectors, the store sold not only the general family of products, also provides a special series of annual limited edition watch.

Founder: Giovanni Panerai

Year: 1860

Country: Italy

Respective organizations: Richemont

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